About Us

About Us

OUR HISTORY

Founded in 1993, Twelve/Three Marketing, Inc. is NY’s premier CRM solutions partner. We provide service and support – to both big businesses and small users – for multiple CRM platforms.  With over 25+ years of experience, we’ve seen brands come and go; it lets us really understand what businesses require of their software.

We work as independent resellers & expert technicians for the products we sell.  We strive to provide the best solutions to our clients, even when that means selling less.

Twelve
Three
Marketing

CORE PRODUCTS

Act! Certified Consultants

Independent and authorized professionals who specialize in Act! by Swiftpage.

Zoho Alliance Partner

Zoho CRM implementation and strategic training.

GoldMine Partner

GoldMine partners can help you prepare your requirements, compare alternatives, & present demonstrations.

QuoteWerks Solutions Partner

Assistance throughout your entire installation and configuration of QuoteWerks.

Where does the name Twelve/Three come from?

Customers often ask us, “Why ‘Twelve Three’?”

Geoff Boulden founded our company in 1993 after many years of working as Vice President of engineering at a large pressure-sensor manufacturer.  After some rough time spent with new management after an ownership change, he decided to take things into his own hands.

With a wife and three children at home, he promised to start his own company.  Didn’t know what he intended to do yet, just that he wanted the freedom to do it on his own.

He decided to leave his job and founded Twelve/Three Marketing, Inc. on the same day – December 3rd.

Twelve Three is a calendar date — not much more to it than that!

It’s an oddly inspirational name though, now that you know the story, of someone wanting to make a change for themselves and “taking the jump” into the unknown.

OUR CONSULTING TEAM

Geoff Boulden
OWNER

Founded Twelve/Three in 1993.  Act! Certified Consultant, Zoho Alliance Partner, SQL Engineer, and plays electric bass in a rock band.

Bob Lozinak
SENIOR PROGRAMMER

GoldMine Partner, Microsoft Certified Engineer, Expert Custom Programming, and rides a Harley.

Cameron Herlan
ONLINE MARKETING

Zoho Campaigns, Google SEO, AdWords, Web Designer and online marketing partner

Stephen Boulden
ACCOUNT EXECUTIVE

Integrations, custom functions, training, API developer, and automations

One thought on “About Us

  1. Initially brought in to troubleshoot legacy Zoho apps, Geoff helped to establish essential tools in Zoho for large scale operations. Even though our company was acquired in 2018 and the new company’s sophisticated software engineers created internally-authored tools, Geoff’s foundational work continues to exist and thrive.

    I had a pleasure working alongside Geoff, and I highly recommend him to provide solutions with complicated criteria. Just be prepared to discuss the storied history of the Buffalo Bills and their unparalleled ability to fall short in pivotal games.

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